Unsolved
How a structured Google Ads approach activated six European markets in six months
- Revenue up 32% in post-peak season
- Turned 6 markets into profitable channels
Real conversations, no script
Watch how we actually work with Google Ads.
No pitch deck. Just how we think about tracking, structure and scaling e-commerce brands, the same way we talk about it internally. If it makes sense to you, we'll look at your account.
Google keeps telling you what to do. Here's our take.
Short, honest breakdowns of the recommendations Google pushes on every account, and what we actually do instead for 30+ e-commerce brands.
Why I tell some brands to spend less on Google.
There's no universal 'right' Google Ads setup.
Account review
Like how we think? Let's look at your account.
Leave your details and we'll review your setup the same way you just saw us talk about it. No obligation, no retainer pitch.
- Honest review of your tracking and account structure
- Where budget is leaking, and what it's costing you
- What we'd do first if it were our account
Rather just talk? Schedule a call directly.
How we made $5.5M with Google Ads — ROAS 16.
The full setup breakdown. Steal the structure we used for one of our e-commerce brands.
Brands we partner with.
Trusted by e-commerce brands across Europe and international markets.
Our Case Studies
Scanfarma
How we helped Scanfarma achieve +200% growth in 14 months
- +200% revenue growth in 14 months
- Boosted revenue by 235% with Google Ads
Becker
How Becker.dk stopped treating 800,000 products equally and turned Google Ads into a profit engine
- Scaled Google Ads revenue from €100K to €400K+/month
- Increased ROAS from 6.0 to 9.35 (+56%)
Accent
How Accent Clothing recovered up to 51% of misallocated Google Ads spend and increased ROAS from 1.95 to 8.37 in 5 months
- Recovered up to 51% of misallocated ad spend
- Increased ROAS from 1.95 to 8.37 in 5 months
How we work with every account.
The same three fundamentals, whether a brand spends €5k or €500k a month.
1
Tracking before spend
We fix the data first. Server-side tracking, clean conversions, real numbers. Because scaling on bad data just means losing money faster.
2
Structure that scales
Campaigns built around your margins and product economics, not around whatever Google's interface suggests this month.
3
Growth you can predict
Biweekly video reports on what we changed, why, and what happens next. You always know where your budget is going.
+25
Countries advertised in
+105M
Revenue generated
€20M+
Spent on ads
18 month
Average partnership